Solve Retention With a Benefit Employees Actually Want
A homebuying benefit that helps your clients keep their best employees.
Renting = Mobility. Owning = Stability.
When employees own, they stay. CityWorth gives brokers a new retention conversation.
Renting
Mobility
- Easier to move
- Easier to leave
Owning
Stability
- Rooted in community
- Stronger retention
Start With a Free Retention Analysis
Open the door with real insight, not another sales pitch.
Retention Analysis Report
34%
Ownership Rate
5.8y
Owner Tenure
2.4x
Renter Turnover
Sample report. Numbers vary by client.
Then Track Impact, Year After Year
An Annual Homeownership Report turns the benefit into a measurable strategy.
Why Brokers Introduce CityWorth
A benefit your clients won’t hear from anyone else.
Improve Retention
Free Retention Analysis
Track Impact Over Time
Help Employees Own Homes
Different From Insurance
Financial Wellness
Stronger Relationships
Strategic Advisor
Employees Get Excited
No Cost to Employer
Different From Insurance
A benefit connected to one of the biggest goals employees have.
Insurance
Protects from what could go wrong.
CityWorth
Moves employees toward something life-changing.
What Employees Get
An all-in-one homebuying experience, supported by their employer.
Homebuyer Education
Planning Sessions
Real Estate Support
Mortgage Guidance
Credit & Affordability
Branded Benefit Page
Closing Cost Savings
All-in-One Team
Save employees thousands on their home purchase.
Through CityWorth's Homebuying Rewards program, employees earn real money toward their home purchase by completing milestones, education, and bonus activities, stacking savings they apply at closing.
Save
$1,000s
in Homebuying Rewards
Simple, Per-User Compensation
$45 for every employee who signs up at a client you introduce. Recognition for impact, not a sales quota.
You Introduce
Connect CityWorth with an employer client.
Employees Sign Up
Their team activates the benefit.
You Earn $45/User
For every employee that joins.
See What It Looks Like
Per Client
$2,250
50 signups × $45
Total Across 3 Clients
$6,750
3 × $2,250
Estimates only. The real win is bringing your clients a benefit that improves retention.
Bring Your Clients a Benefit Employees Actually Want
A measurable retention strategy that helps employees become homeowners.
